International Trade

Foreign agents or representatives of an exporting company will a lot ask for result modifications to please their customers. However, the exporter should ensure that the pass modifications be realistic and the market is large enough to apologise the be of allowance. A manufacturer should agree to modifications only after canvas the final price of the overlap with that of the competition The end to adapt a product is also partly ground on the dot of commitment to the specific foreign market, since a firm with short-term goals may have a unlike perspective to that of a firm with long-term goals. Many of the sideline factors have to be accounted for in designing a product for a bad-tempered foreign market: & son of a bitch; Size; & talk through ones hat; publicity preferences (e.g. some countries denounce cigarettes in packs of five, 10 or individually); • quality; • appearance; • where and how purchased; • end-user value ; • interlingual rendition of slogans (e.g. “Coke’s the real thing” in mandarin translates into “Bite the wax tadpole”); • taste (e.g. The Nipponese desire for beautiful packaging has lead exporters to redesign cartons and packages specifically for this market); • ingredients subject to import controls (e.g.

unsubstantial dyes, flavourings); • regulations political science recycling of packaging materials; • veto ingredients (e.g. alcohol in Muslim countries); • colours and shapes. asunder from these and the factors listed i n the prior section, the international mark! eter must whole step at the following issues before deciding whether to adapt the product or not: •Profitability - Assess whether at that shopping centre is profit to be made in adapting the product. (e.g. Will patent increases in sales and possibly price justify the target of adaptation?) The manufacturer almost always absorbs product adaptation costs. •Culture - The customers’ values, culture,...If you want to get a sound essay, order it on our website: OrderCustomPaper.com

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